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News
: MBA Leavey Lectures
2003-2004 Leavey Lectures
Monday,
September 22
6:30 p.m.
Mayer Theater
Dean
Barry Z. Posner welcomes graduate business students to a new academic
year. Reception to follow.
Tuesday,
September 23
6:30 pm
Brass
Rail, Benson Center
Dean
Barry Z. Posner welcomes graduate business students to a new academic
year. Reception to follow.
Tuesday,
January 6, 2004
6:30 p.m.
Mayer Theater
Dr.
Cheryl L. Shavers
Former Under Secretary for Technology, Dr. Cheryl Shavers, Ph.D.,
served in the Clinton Administration and was also the senior advisor
to the U.S. Secretary of Commerce in forming new policies and program
initiatives in the areas of Science and Technology. She also served
as the Department of Commerce's representative to the National Science
and Technology Council's Committee on National Security and the
Committee on International Science, Engineering & Technology. She
was coordinator of the Clinton Administration's Partnership for
a New Generation of Vehicles program, and earlier held senior management
positions with both Motorola, Hewlett-Packard, and Intel. She is
currently the CEO of Global Smarts, Inc., a content development,
advisory services company and Director of Strategic Investments
and Relationships at Meditech Capital Partners, a private merchant
bank. She also serves on the Board of Directors of Rockwell Collins
(NYSE: COL), a leading communications and aviation electronics company.
Shavers holds a B.S. degree in Chemistry, a Ph.D. in Solid State
Chemistry, both from Arizona State University, and an Honorary Master's
degree in Engineering Management from California Polytechnic State
University.
TOPIC:
"Business, Technology and the Not So Silent, Silent Partner"
The business landscape today is littered with the remains of
thousands of technology ventures. One could easily conclude that
many of them died because of a lack of funds or the adoption of
ill-conceived business models that imploded with the Internet bubble.
But what may also lie at the root of their demise is a techno-centric
disregard of governmental activities in the private markets….. the
silent partner. Please join Dr. Shavers as she reveals the role
the new technocrat and exposes the false assumptions about technology
that have crippled so many companies and ruined so many careers.
Tuesday,
March 30, 2004
6:30
p.m.
Mayer Theater
Kirthi
Kalyanam
Professor of Marketing - Santa Clara University
TOPIC:
"e*Business:
The End of the e*nnocence"
This presentation will focus on the evolution of e*Business and
its current renaissance. Contrary to the boom and bust cycles of
investment and popular interest, data show that the fundamentals
of e*Business have always been consistent. The core drivers of e*Business
will be discussed. We are now entering a phase where security concerns
and lagging compute capabilities could become bottlenecks.
PROFILE:
Kirthi Kalyanam is the J.C. Penney Research Professor, Director
of Internet Retailing in the Retail Management Institute and Director
of E*Business Initiatives at the Leavey School of Business at Santa
Clara University. His expertise is in Retailing, Channel Marketing,
E-Business and Voice of the Market Processes Most recently, he was
a visiting professor at the Graduate School of Business at Stanford
University. He has also served as Senior Vice President and Chief
Marketing Officer of SpinCircuit Inc.
Kirthi's publications have appeared as lead articles in top-tier
academic journals such as Marketing Science and The Journal of Marketing
Research and Marketing Letters. His research paper published in
the Journal of Marketing Research on GeoDemographic Marketing was
selected as a finalist for the American Marketing Association's
Paul E. Green Award for impact on the practice of marketing. He
is a three-time consecutive winner of the Dean's Award for outstanding
research, teaching and service contributions in 1998, 1999 and 2000.
In 1995, he received the Dean's Award for Outstanding Innovation
in Teaching Pedagogy.
Kirthi's current research projects include Internet marketing, reputation
systems in online auctions and multi-channel retailing. He is a
lead investigator in a Multi-Channel Retailing project co-sponsored
by the National Retail Federation's Shop.Org.
Kirthi
consults for Silicon Valley companies and Fortune 500 companies
on a worldwide basis. He has trained executives on retailing and
e-business and he has consulted on retail location, micro assortment,
managing retail promotions and implementing e-business strategies.
He received his Ph.D. in business administration from the Krannert
School of Management, Purdue University.
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