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2003-2004 Leavey Lectures

Monday, September 22
6:30 p.m.
Mayer Theater
Dean Barry Z. Posner welcomes graduate business students to a new academic year. Reception to follow.

Tuesday, September 23
6:30 pm

Brass Rail, Benson Center
Dean Barry Z. Posner welcomes graduate business students to a new academic year. Reception to follow.

Tuesday, January 6, 2004
6:30 p.m.
Mayer Theater

Dr. Cheryl L. Shavers
Former Under Secretary for Technology, Dr. Cheryl Shavers, Ph.D., served in the Clinton Administration and was also the senior advisor to the U.S. Secretary of Commerce in forming new policies and program initiatives in the areas of Science and Technology. She also served as the Department of Commerce's representative to the National Science and Technology Council's Committee on National Security and the Committee on International Science, Engineering & Technology. She was coordinator of the Clinton Administration's Partnership for a New Generation of Vehicles program, and earlier held senior management positions with both Motorola, Hewlett-Packard, and Intel. She is currently the CEO of Global Smarts, Inc., a content development, advisory services company and Director of Strategic Investments and Relationships at Meditech Capital Partners, a private merchant bank. She also serves on the Board of Directors of Rockwell Collins (NYSE: COL), a leading communications and aviation electronics company. Shavers holds a B.S. degree in Chemistry, a Ph.D. in Solid State Chemistry, both from Arizona State University, and an Honorary Master's degree in Engineering Management from California Polytechnic State University.

TOPIC:
"Business, Technology and the Not So Silent, Silent Partner"
The business landscape today is littered with the remains of thousands of technology ventures. One could easily conclude that many of them died because of a lack of funds or the adoption of ill-conceived business models that imploded with the Internet bubble. But what may also lie at the root of their demise is a techno-centric disregard of governmental activities in the private markets….. the silent partner. Please join Dr. Shavers as she reveals the role the new technocrat and exposes the false assumptions about technology that have crippled so many companies and ruined so many careers.

Tuesday, March 30, 2004
6:30 p.m.
Mayer Theater

Kirthi Kalyanam
Professor of Marketing - Santa Clara University

TOPIC:
"e*Business: The End of the e*nnocence"
This presentation will focus on the evolution of e*Business and its current renaissance. Contrary to the boom and bust cycles of investment and popular interest, data show that the fundamentals of e*Business have always been consistent. The core drivers of e*Business will be discussed. We are now entering a phase where security concerns and lagging compute capabilities could become bottlenecks.

PROFILE:
Kirthi Kalyanam is the J.C. Penney Research Professor, Director of Internet Retailing in the Retail Management Institute and Director of E*Business Initiatives at the Leavey School of Business at Santa Clara University. His expertise is in Retailing, Channel Marketing, E-Business and Voice of the Market Processes Most recently, he was a visiting professor at the Graduate School of Business at Stanford University. He has also served as Senior Vice President and Chief Marketing Officer of SpinCircuit Inc.

Kirthi's publications have appeared as lead articles in top-tier academic journals such as Marketing Science and The Journal of Marketing Research and Marketing Letters. His research paper published in the Journal of Marketing Research on GeoDemographic Marketing was selected as a finalist for the American Marketing Association's Paul E. Green Award for impact on the practice of marketing. He is a three-time consecutive winner of the Dean's Award for outstanding research, teaching and service contributions in 1998, 1999 and 2000. In 1995, he received the Dean's Award for Outstanding Innovation in Teaching Pedagogy.

Kirthi's current research projects include Internet marketing, reputation systems in online auctions and multi-channel retailing. He is a lead investigator in a Multi-Channel Retailing project co-sponsored by the National Retail Federation's Shop.Org.

Kirthi consults for Silicon Valley companies and Fortune 500 companies on a worldwide basis. He has trained executives on retailing and e-business and he has consulted on retail location, micro assortment, managing retail promotions and implementing e-business strategies. He received his Ph.D. in business administration from the Krannert School of Management, Purdue University.

 

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